Building Your Platform – Do You Need a Business Page on Facebook?

I read this article from Rob Biesenbach, which raised a few questions.

  • Do authors create a business page on Facebook to grow their platform, or do they just use their personal page?  How do you separate your personal life from your business?
  • How many authors capture their readers’ email addresses?  What programs out there are highly recommended?
  • Do you believe blogging is going away, or just transforming into a new medium?
  • Will Facebook become just a channel to promote work because of the ease of adding friends, or will it remain a social gathering place to discuss work?

What are your thoughts?  How do you use Facebook?  How often do you blog?  Do you capture your readers’ email addresses?

Leave a comment and we’ll discuss.  Better yet, pass this on and let’s get a broader discussion going.

In the meantime, keep writing.

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